Once again, we supported Dafy Moto across its communications around its partnership with Johann Zarco.
 

With one major challenge: the rider’s limited availability. With Dafy having access to Johann for just one shooting day during the entire year, we deployed our Marker Content Factory a method designed to create as many photo and video assets as possible in a very limited amount of time.
 

In just one day, we produced 35 videos and 180 photos, building a complete content library designed to support the brand throughout the year.